SABIAN Takes Over Sales & Distribution in Canada

[![SABIAN VP of Sales Peter Stairs](/content/images/2015/01/StairsPeter-200x300.jpg)](/content/images/2015/01/StairsPeter.jpg)SABIAN VP of Sales Peter Stairs
SABIAN and Coast Music, a division of Jam Industries, have announced that as of Jan. 1, 2015, sales and distribution of all Sabian cymbals and accessories in Canada will be handled exclusively by Sabian Ltd.

Peter Stairs, SABIAN VP of Sales, comments, “It is the right time in our life cycle to engage directly on all levels with our valued customers in Canada. We have had a great and productive relationship with the Coast team and will work closely with them in this transition.”

Manuel Senra, VP of Coast Music, adds, “We have been very fortunate to have such a long and meaningful role in the development of SABIAN in Canada. We wish them continued success.”

Canadian customers and retailers will be serviced by a brand new SABIAN Inside Sales Team based in Meductic, NB.

For more information, contact SABIAN:

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Michael Raine is the Senior Editor at Canadian Music Trade. He is also a co-host of the popular Canadian Musician Radio weekly podcast.